ABC News Redesign

On September 15, 2006 by dhammy0110

ABC News Homepage

The Situation

ABC News needed to launch a radical redesign of their website quickly. They turned to Schematic for user experience and design leadership to make their vision reality.

The Impact

Starting with a long list of desired features and a current site smothered in a sea of competing links, Damon guided the client to agree on a core set of goals and designed a compact, eye-catching suite of story package modules that brought their news delivery strategy into a modern context.

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