Augmented Reality
UX Interaction Design March 5th, 2009
Looks like this technology is moving beyond proof of concepts and into the advertising world. Very cool stuff. And of course the applications for everyone’s pocket viewport (i.e. mobile phone) are endless.
An ad (and instructions) from GE:
http://ge.ecomagination.com/smartgrid/#/augmented_reality
On a mobile:
http://www.youtube.com/watch?v=EL2ByYozGOI
And a news feature on the technology:
http://www.youtube.com/watch?v=ZKw_Mp5YkaE
